Vol. 1 No. 2 (2023): Journal for Social Science Archives

View Vol. 1 No. 2 (2023): Journal for Social Science Archives

DOI: https://doi.org/10.59075/jssa.v1i2

Published: 2023-12-31

Building and Managing Customer Relationships: Strategies for Sustainable Business Success

Dr. GhazanfarAbbas

45-52
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The Rise of the Experience Economy: Creating Value through Customer Interactions

Dr. HumairaAfzal

53-62
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The Role of Data and Analytics in Marketing Decision Making: Strategies for Informed and Effective Practices

Dr. IqbalHussain

63-70
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The Future of Advertising: Adapting to a Changing Media Landscape

Dr. Jahangir Khan

71-79
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The Impact of Artificial Intelligence on Marketing Strategies: Navigating the Future of Intelligent Marketing

Dr. KanwalAmin

80-90
- PDF